Key article in the May, 2009 Issue of Healthcare Informatics.
AxisPortals’s favorite passages:
I don’t want them just to know what our strategic plan is or what our IT plan is. People like to work with people, and so this is a mechanism of letting my personality show, along with what we’re trying to accomplish as a healthcare organization, and as an IT organization.–Will Weider, CIO Affinity Health System, and Ministry Health Care.
Some might argue that e-mail is sufficient for staying in touch with employees, and that social media is just another obligation for already busy executives, but Weider, who receives hundreds of e-mails every day, says he can better manage his time with sites like Twitter by more quickly sorting through messages. By limiting posts and direct messages to 140 characters or fewer, the site forces users to communicate as efficiently as possible.
AxisPortals Aphorism: Social media personalizes communication, and supports institutional growth and education.